Some of the most memorable design pieces begin with the most unexpected ideas. The BIC Lamp captures this spirit by transforming the familiar silhouette of a BIC Cristal pen into sculptural designer lighting. Enlarged beyond recognition yet instantly familiar, it creates curiosity, conversation, and emotion. The piece reflects the imaginative world of Seletti, an Italian brand known for bringing art, irony, and everyday life together through unconventional Italian design.
Creativity with a rebel spirit
Founded in Cicognara, Mantua, in 1964, Seletti has built its identity through continual experimentation, originality, and a refusal to treat design too seriously. Its collections unite pop art, familiar cultural references, and practical objects to create a personal and playful vision of contemporary living. Designed through a collaboration between Seletti, BIC, and Mario Paroli, the BIC Lamp embodies this fearless philosophy, turning a universally recognized object into bold contemporary lighting. The BIC Blue Lamp, available at Maison Territo, preserves that familiar visual language while giving it an entirely new purpose.
The art of making the unexpected
Reimagined at an extraordinary 12:1 scale, the BIC Lamp transforms an everyday pen into a functional work of art. Its exaggerated proportions and precise silhouette give it a striking architectural presence, blurring the boundary between illumination, sculpture, and collectible design. The BIC Red Lamp and BIC Black Lamp share the same irreverent concept, each bringing a distinct personality to contemporary interiors. More than variations in colour, they are expressions of the same creative vision: statement lighting designed to interrupt the expected and make the familiar feel surprising again.
Discover the BIC lamp at Maison Territo
Fearless, witty, and unmistakably expressive, the BIC Lamp represents everything that makes Seletti distinctive. It brings imagination into daily spaces while challenging conventional ideas of function and beauty. Discover the BIC Blue Lamp, BIC Red Lamp, BIC Black Lamp, and the broader Seletti collection at Maison Territo in Royalmount, where designer home décor celebrates creativity, self-expression, and the unexpected side of contemporary design.
